Event and Sports Promotion
Creative.Covered the 2016 International Champions Cup match Real Madrid vs. Chelsea in front of 105,826 fans at the Big House in Michigan.
The 2016 U.S. Women's National Team vs. Colombia set a new attendance record for an all-women's soccer event in Connecticut. ussoccer.com
Helped promote 2015 international friendlies Chevrolet Brasil Global Tour Brazil vs. Costa Rica at Red Bull Arena, and U.S. Men's National Team vs. Brazil, Presented by Liberty Mutual Insurance at Gillette Stadium.
The 2015 CONCACAF Gold Cup match USA vs. Haiti set a new record attendance for a USMNT Gold Cup match at Gillette Stadium: 46,720. Covered 2015 Guinness ICC: New York Red Bulls vs. Chelsea, Benfica vs. Fiorentina, NYRB vs. Benfica.
Teamed up with Relevent Sports to promote the 2014 Guinness International Champions Cup matches Manchester City vs. Liverpool at Yankee Stadium, and Manchester United vs. Real Madrid in Michigan. Man City vs. Liverpool attendance of 49,653 at Yankee Stadium was higher than the largest attendance at Yankees home game in 2014. Real Madrid vs. Man United at Michigan Stadium drew a sell-out crowd of 109,318 setting a new record for the largest soccer crowd in the US. internationalchampionscup.com
Joined strategic partners Fenway Sports Management and Elevate Communications in marketing the 2014 Buick Football at Fenway U.S. Pre-season Tour in Boston, MA. Fenway Park was sold-out for Liverpool FC vs. AS Roma with over 37,000 soccer fans in attendance.
Helped Relevent Sports/RSE Ventures promote the 2013 Guinness International Champions Cup featuring global powerhouses Real Madrid, Chelsea, and AC Milan. With an average attendance of 41,048, the ICC is a signal of soccer's growth and investment potential in the US.
- 100Event Promotion
- 90Ticket Sales
- 95YouTube Video
- 95Traffic Generation